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CAA115 BOOK AND TRADE FAIR 

Thank you for considering the CAA 115th Annual Conference as a venue to promote your business or organization! CAA organizes the largest conference in the world for visual arts students and professionals. 

At the CAA Annual Conference, connect directly with our members and conference attendees to ensure your business or organization gains visibility with thousands of professionals in the visual arts and higher education. See why global art suppliers, publishers, colleges and universities, foundations, magazines, journals, art materials manufacturers, distributors, digital-image resources, advanced study programs, membership organizations and other services for visual art professionals make the CAA Annual Conference a must on their calendars. Whether you choose to exhibit at our Book and Trade Fair, participate as a sponsor, cohost an event, or place an ad on our website, there is a marketing option that is right for you. 

The 2027 on-site conference will take place in New York City, February 3–6, at the New York Hilton Midtown. There will also be a virtual component offered online. Over 275 sessions, workshops, and events are planned for the conference program. 

All on-site conference exhibitors will receive a virtual exhibit for the online conference platform. Virtual conference exhibitor content will be available for further access on-demand through to April 17, 2027, along with select on-demand recordings of conference sessions. This will provide eight weeks for marketing and promotion to CAA membership. The extended time frame for the conference broadens exhibitor opportunities to connect with CAA’s highly engaged and motivated membership. 

FACTS & FIGURES 

The CAA Annual Conference includes over 275 sessions, workshops, and events.

Our surveys show approximately 80% of attendees visit the exhibitors and 51% of CAA attendees spend more than $1000 at the on-site conference. 

Approximately 2/3 of CAA members are women. 85% of attendees are based in the US and 15% of attendees are international. 

The 2027 conference will take place on-site at the New York Hilton Midtown. Located on Sixth Avenue between West 53rd and West 54th Streets, the hotel is within close proximity and conveniently located to the city’s best cultural and recreational attractions including Central Park, Rockefeller Center, Broadway, Times Square, and renowned cultural institutions such as the Museum of Modern Art (MoMA) and Carnegie Hall. 

The on-site Book and Trade Fair offers Standard 8’ x 10’ exhibit booths with prime placement for sponsors. Also offered are Enterprise exhibits for qualified not-for-profit and entrepreneurial exhibitors. The exhibit hall is centrally located next to conference registration where all attendees must check in, guaranteeing high visibility and immediate access to the exhibits in-person. 

The virtual conference online platform exhibits, February 3–April 17, 2027, is a full engagement environment offering virtual exhibit booths that include the following features: 

• An introductory text description of your organization (400 words maximum). 
• Your organization’s logo. 
• 10 images for promoting your publications, products, programs or services. (JPG, File size 150 MB maximum). 
• 10 URL hyperlinks to your main website or other locations with your content. 
• 5 PDF files containing your promotional information (File size 150 MB maximum). 
• 7 pre-recorded MP4 format videos to promote your publications, products, programs or services (file size 1 GB maximum). 
• Live chat and appointment request function that enables attendees to request to meet you online. 
• Lead capture with enhanced statistical data from visits to your exhibit page. 
• Uploading your content to the virtual exhibit booth is made easy through the Exhibitor Upload Portal, a user-friendly website allowing you to populate your virtual exhibit with all of your promotional assets in an easy step-by-step process. 

The Exhibit page of the virtual conference online platform will be prominently featured in the online conference app, with multiple prompts to encourage attendees to visit. 

CAA ANNUAL CONFERENCE BOOK AND TRADE FAIR

February 3–6, 2027: On-site exhibits at New York Hilton Midtown, 1335 Avenue of the Americas, New York, NY 10019. 

February 3–April 17, 2027: Virtual, online exhibits. Even after the on-site conference ends on February 6, virtual exhibits will be accessible through April 17. 

The exhibit booth rental fees include both your booth at the on-site book and trade fair plus a virtual exhibit booth for no additional cost. If you are interested in exhibiting virtually only, please contact Paul Skiff. 

EXHIBITOR PRICE LIST

For more information, please contact Paul Skiff, CAA Senior Consultant for Conference. Find Book and Trade Fair applications here.